Identify and attract previous customers with personalized winback strategies.
Former-customer propensity scores for returning, including deciles and centiles
Understand key predictors for winning-back former customers
Performance assessment and ROI simulation
Optimize messaging for successful winback
This describes how far ahead in the future this model can be trained to predict. Ideally, the historical data available for training would be 2-3 times longer than the prediction window.
Transform past customers into current opportunities.
Maintain effective re-engagement strategies with continuous optimization.
A typical modeling engagement with GlorifAI lasts 3-4 weeks once we get access to the data and proceeds in three distinct phases.
